Buying Sunglasses and Eyeglasses Tips
Buying sunglasses for recreational purposes calls for more critical examinations and some fundamental selection criteria in the mind among others, than you would have in a normal case. The tinted lenses used must not distort color and contrast for visual clarity and they have to protect the eyes... More...
Business Globalization
The emerging markets in areas such as Asia and Latin America, offer new opportunities for companies to expand their client base, their influence and their revenue. In the past few decades the news has been filled with stories of many well-known companies making the transition to the global... More...
How to move the sale forward
I must admit I get a little bored every time I hear a trainer or article say "There are two types of questions, open and closed. Only use open questions when xyz and only use closed questions when abc" This is just bull to be honest and is so old fashioned yet many sales training courses... More...
How does Venus know they got it right?
Knowing that buyers have different agendas to sales people is half the battle. Like any relationship, once you know how the other person likes to make decisions, and you react appropriately, then that relationship becomes stronger. To be a successful in sales or business, you must create strong... More...
Mars and Venus: "Moving towards" or "Moving away from"
All too often sales people assume that buyers use the same criteria to make a purchase as they would. This can lead to frustration and indeed some serious self doubt on a sales person's behalf. "They just don't get it", you may think to yourself. The reality is that not everyone thinks the same... More...
Sales people are from Mars, Buyers are from Venus - Introduction
Many of you are probably familiar with John Gray's famous relationship book, "Men are from Mars, Women are from Venus". In his book, he talks about how to overcome the different way men and women think and indeed often act. Buyers and sellers also have different viewpoints, and not knowing how... More...
7 + 1 Criteria, business owners should use, when selecting Sales & Marketing Consultant
What makes you different? How do I know I will get value from your services? Why should I use your services, as opposed to someone else? These are questions that I get constantly. I am sure that in your business you get equivalent questions. This article objectively looks at criteria you should... More...
Sales: Align with your buyer’s objectives to close sales quickly
What is the most important reason that sales fail to close on time or even close at all? When you get a mismatch by sellers selling forward and buyers buying backwards! Sounds like double Dutch? Well this article discusses how to position your proposition in line with the prospect to make them... More...
Mars and Venus: What makes sense to buyers?
Did you ever feel that the person you were speaking to was living on another planet? Did it ever cross your mind that they might think the same about you? This is what can happen if your communication with your customer is not in synch with their sense of reality. I am using the term... More...
Holding the Center improves accuracy
In the stable drive for superior metalworking efficiency, two factors play an important role on today’s workholding applications. On one hand, as the dimensions of many kinds of parts have been frequently economized by designers, the want for high-density fixturing has actually grown. On... More...
How to Become a Network Marketing / MLM Heavy Hitter
So you're ready to start a career in network marketing. There is more than enough information online on what you should do, so I've distilled what I've learned into the seven basic areas you see here. Don't let the small size of this article fool you; you are about to embark on something very... More...
Mortgage Leads, Tips for Closing More Loans
If you are a mortgage broker or loan officer considering purchasing mortgage leads or you are already buying them, here are a few tips to help you close more deals. For starters, look for quality not quantity. By quality I mean, seek out the mortgage lead companies that sell their... More...
How to create and deliver truly effective customer presentations!
What is a truly effective sales presentation? I would define it as one that generates a call to action that eventually leads to a sale. Is there an underlying theme, across all products and their respective target audiences, on how to deliver this presentation? The answer is a definitive yes.... More...
Double your Income in 2 years
If you are a business owner or sales person, this article will appeal to you. You both earn your income from selling, so I guess you want to earn a few bucks more! What is it that sees two equally qualified people going into similar sales calls, with one of them consistently outselling the... More...
Why Cold Calling does NOT work, using traditional methods
So what is the secret to highly successful cold calling? Why is it that some people always seem to get the appointment? Do they use some new fangled tricks that you can only learn at hugely expensive telesales training courses? If you want to find a simple way of boosting your sales, using the... More...